{"id":15706,"date":"2026-01-20T12:19:58","date_gmt":"2026-01-20T11:19:58","guid":{"rendered":"https:\/\/tracce.com\/university-of-parma-matriculation-campaign\/"},"modified":"2026-03-19T17:34:45","modified_gmt":"2026-03-19T16:34:45","slug":"university-of-parma-matriculation-campaign","status":"publish","type":"post","link":"https:\/\/tracce.com\/en\/university-of-parma-matriculation-campaign\/","title":{"rendered":"University of Parma – Enrollment Campaign"},"content":{"rendered":"

Challenge<\/p>\n<\/div><\/div>

The right university is a new home, many experiences, a whole city that welcomes you and changes your life. How to tell prospective students about it?<\/p>\n<\/div><\/div><\/div><\/div><\/div>

Solution<\/p>\n<\/div><\/div>

An enrollment campaign with focus target 18-23 years old, sewn to the identity of a university that shines in educational quality, services, spaces and opportunities. With content strategically diversified by platform, formats and messages, also thanks to the participation of young creators.<\/p>\n<\/div><\/div><\/div><\/div><\/div>

Community Factor<\/p>\n<\/div><\/div>

By choosing the perspective of students faced with such an important choice, UNIPR tells its story as an aggregator of people, talents and dreams. Showing a complexity that is richness, social value and rootedness to the territory.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div>